William Wrigley Junior Building, Chicago

“Life is what happens…,” John Lennon wrote, “while you’re making other plans.”

William Wrigley Junior (1861-1932) arrived in Chicago at the age of twenty-nine believing he’d make his fortune selling Wrigley’s Scouring Soap.

As a marketing ploy he offered a tie-in with baking powder, and found the baking powder sold better than the soap.

So he took to selling baking powder, with an offer of chewing-gum.

The chewing-gum proved more popular than the baking powder and Wrigley’s fortune was made.

He launched his Juicy Fruit and Spearmint brands in 1893 and at the end of the First World War, when the Michigan Avenue Bridge was under construction, he commissioned the Chicago architects Graham, Anderson, Probst & White to design the William Wrigley Junior Building (1919-24).

This much-loved structure heralded the opening up of North Michigan Avenue after the bridge opened in 1920.

The Wrigley Building’s odd geometry reconciles the curve of the river to the gridiron street-plan:  in fact, it divides into two buildings, of which the taller, 30-storey riverside tower has hardly more than half the floor-space of its 21-storey annex.

Its gleaming white surface, suggestive of the product that paid for it, consists of six gradations of faience, from a cream at ground-level to a blue-white at the turret.

Wrigley used part of his fortune to embellish Chicago in other ways.

As the majority owner of the Chicago Cubs baseball team from 1921 he gave his name to their ballpark, Wrigley Field, in 1926, from which the surrounding area gained the name Wrigleyville.

In 1928 he paid for James Earle Fraser’s reliefs on the northern bridgehouses of the Michigan Avenue Bridge, literally outside the front door of his office building.

All this grew from a substance, chicle, that was originally imported from Mexico as a possible substitute for rubber, but proved marketable as a chewing product.

“Life is what happens…while you’re making other plans.”

For details of Mike Higginbottom’s lecture Windy City:  the architecture of Chicago please click here.

Michigan Avenue Bridge, Chicago

If any one structure can depict the entire history of Chicago it’s the Michigan Avenue Bridge, formally named since 2010 the DuSable Bridge after Chicago’s first non-Native inhabitant, Jean Baptiste Point Du Sable (before 1750-1818)

Constructed between 1918 and 1920, it opened up the area north of the Chicago River and extended the city’s retail quarter into the area that is now known as the Magnificent Mile.

It was designed for the Chicago Department of Public Works, Bureau of Engineering, led by the engineer William A. Mulcahy in consultation with the planner Edward H Bennett (1874-1954), who had co-authored the Chicago Plan of 1909 with the better-known Daniel Hudson Burnham (1846-1912).

There’s more to this bridge than meets the eye as you walk or drive across it.

It’s significant as the first bascule bridge across the Chicago River.  All previous bridges over this busy waterway were swing bridges, which were frequently closed to road traffic through the day.

It’s actually two parallel bridges which can be raised separately.  If either bascule needs repair it can be fixed in the raised position while traffic continues uninterrupted over the other.

And, though it’s not apparent from street level, it has two decks, the lower deck leading directly to the docks and riverside.

Furthermore, its northern abutment stands on the site of Du Sable’s original residence and the southern abutment occupies the location of Fort Dearborn (1803-4), the US Army base which encouraged the growth of the settlement that became the city of Chicago.

For these reasons the bridge is lavishly decorated with reliefs depicting scenes from the first discovery of the site by Louis Jolliet and Father Jacques Marquette in 1673 to the rebuilding after the Chicago Fire of 1871.

For details of Mike Higginbottom’s lecture Windy City: the architecture of Chicago please click here.